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Just Do It…

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I heard the other day that Nike hadn’t used the line “Just do it” for over 10 years - which was a shock, given how well it’s still remembered by us in the marketing/advertising world. I guess that’s shot, then… although this spot is to celebrate the 20th anniversary of that credo, and it’s a heart-warming montage.

Click here if the embedded version doesn’t work.

Gears of War 2…

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I loved the first one and wasn’t sure what to expect opening the sequel (trailer/ad, that is), but this is pretty darn good still… See it here or below…

American Express Charm…

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Every once in a while, someone sends you something that makes you smile. Or laugh. Often it’s a silly clip on YouTube, but this one was a plan, old-fashioned, beautifully crafted, TV ad. So, thank you Hashem!

Click here if the embedded version doesn’t work.

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OK. I don’t know if anyone will really link the film and the benefit together, but damn it’s a beautiful piece of film. And all the more memorable for it…

Evil Cell Phones…

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Some new work from Droga5 - on a cell phone - and it’s cool enough that people may just circulate…



Click here for the web site…

Honda Jump…

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Too late to make any great comment on this - but I will say that I’m still remembering it - and it’s a step up from recent work, which was still great, but not as different as this one.

Just in case you haven’t already seen it, go here


And here to see the live ad from Channel 4

DM Boots, designed by…


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Spotted on pitchforkmedia.com - invitation to design your own DM boots


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Drench’d Brains…

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Lovely piece of work - surprisingly (for most) it comes from the house of CHI.

Scary world when CHI starts producing great work - prepare for domination.

Watch here if embedded links doesn’t work…

Cutwater on Levi’s…

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The real question is: “Can it live like Ray Ban’s “Glasses Catch” did?

Sweet moves, though - It just could!


See here if the embedded link doesn’t work.

Specsavers Eerie…

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I’m liking the new Specsavers work - a few good ‘uns now.

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