http://www.simon-law.com/archives/192 Sporadic thoughts - mostly about communications, brands, etc... Thu, 22 Dec 2011 06:12:56 +0000 hourly 1 http://wordpress.org/?v=3.3 http://www.simon-law.com/archives/192/comment-page-1#comment-285 Charles Edward Frith Wed, 28 Mar 2007 20:48:28 +0000 http://www.simon-law.com/archives/192#comment-285 A really good post and much enjoyed. I'm not sure if I'd be so hasty to condemn 'radio controlled'. It's not my cup of tea but there's a tension in it that even the ad doesn't quite explain. She deliberately takes the plane out of action, but he seems to inadvertently kick the car door shut. If it's a deliberate attempt to show her that her that two can play that game it's certainly not clear to her; or us. Actually the ambiguity is what I like most of all, but it seems to be working off an insight that edges close to the emotional area of tension within a relationship which is a huge part for many couples from what I've observed. I'd be interested in talking to the planner and creative on this one to get to the bottom of the story. A good and well dramatised post nevertheless. Thanks. A really good post and much enjoyed. I’m not sure if I’d be so hasty to condemn ‘radio controlled’. It’s not my cup of tea but there’s a tension in it that even the ad doesn’t quite explain. She deliberately takes the plane out of action, but he seems to inadvertently kick the car door shut. If it’s a deliberate attempt to show her that her that two can play that game it’s certainly not clear to her; or us. Actually the ambiguity is what I like most of all, but it seems to be working off an insight that edges close to the emotional area of tension within a relationship which is a huge part for many couples from what I’ve observed. I’d be interested in talking to the planner and creative on this one to get to the bottom of the story. A good and well dramatised post nevertheless. Thanks.

]]> http://www.simon-law.com/archives/192/comment-page-1#comment-282 Daniel Mejia Tue, 27 Mar 2007 21:35:26 +0000 http://www.simon-law.com/archives/192#comment-282 That ad you say is from Brazil is in spanish, so I guess it`s more probably to be from Argentina, but I`m not totally sure. That ad you say is from Brazil is in spanish, so I guess it`s more probably to be from Argentina, but I`m not totally sure.

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