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West Side…

Aug 3rd, 2007 by



Picture 3-14

The new Smirnoff Tea Partay.

Don’t know if I quite love it like the original, but it’s damn fine!

And, just for reference, the original…

(Courtesy of the ever-vigilant Chungaiz)

Posted in Digital | 2 Comments

  • http://www.oneandonlybrands.blogspot.com David MacGregor

    Sequels lack the surprise of originals, don’t you think?
    The Sony Bravia ‘Balls’ ad is less bombastic than the sequel but more stiking because it was unlike anything we had been exposed to before. The Alien movie franchise kept it together for a while but then descended into jaded familiarity.
    It all gives me new respect for the creativity of The Simpsons. After 20 years the writers still manage to surprise and delight without descending into ludicrous scenarios, more explosions and celebrity cameos…oh, ok so they have (the movie is very funny) – but they do it with unerring skill.
    Maybe the essence of repeat performance or reprise depends on there being an element of familiarity – characters work well (remember the Arkwright commercials for John Smiths Bitter?)
    This commercial is cleverly done but I feel (in the words of that great advertising critic Samuel Johnson) there is much to admire and little to enjoy.

  • http://www.simon-law.com Simon

    It’s hard to sequel well.
    Interesting, then, that we seem to be in a time of ‘much later on’ sequels like Die Hard 4.0 (And, WHY did they have to call it 4.0 instead of 4 – try hard taken to the nth degree) and Basic Instinct 2 (which I did make the mistake of watching) being prime examples.
    So, the desire to sequel isn’t dying out – just the quality!

    Yes to the Simpsons – masters of continuation – although lots of us do dip in and out, rather than watching every episode.

    Fair comment, though – and great use of Samuel J!