Whopper Freakout…
Dec 19th, 2007 by Simon

It’s a bit long, but this is interesting.
They filmed real people in a Burger King store, faced with the idea that the Whopper is no more – as demonstration of the power of the Whopper. It’s interesting as a different way to do comparisons and claims that a burger is a “Nation’s Favourite.” CP+B, of course…
Go here and have a look.
Its as interesting as Candid Camera. If that’s funny then use the same scenario as say telling gas station customers that the gas station doesn’t sell gas.
Now that’s interesting. From a semiotics perspective
A scoop on the production realities or otherwise can be found here…
http://creativity-online.com/?action=news:article&newsId=122717
7 mins of engagement? check
Sent around whole office? check
Hunger and barely satiable desire for a whopper? check
http://uk.youtube.com/watch?v=WVm84MD4vU4&eurl