These were on Teressa Lezzi’s picks of the best ads from last year. Although she had others, these two really stood out for me.

The American Express ad because those had got slightly stale for me. And this just felt like Wes Anderson wrote it – or, at least, had a big part in how it played out…

And, this corker for Gears of War from X-Box (and McCanns)

I must admit that I don’t remember the name of the game each time, but I DO remember that it’s X-Box. And, rather than just seeing it in reviews and online, I caught it on TV because it cut through so strongly. Best thing from X-Box since the old Fred & Farid work “Cradle to Grave.”

Even if you do like the Train Station spot, which was probably more notable for being banned…