Ad Connections…
Jan 31st, 2007 by Simon
Hmm. Re-reading (I should learn to proof-read, really!) my previous post, you could do an ad connections game, couldn’t you - See if you can do it…
Get from Sony “Double Life” - the most award-winning commercial ever (to date, and with the caveat that I believe this is true, but don’t have absolute proof!):
(Respect to James Sinclair while we’re on that one. Ed too, but James for writing perfect prose on the train journey into work one day!).
Right, so start easy - link through copy, scene, people, director or agency in as complicated a route as possible back to Shake n Vac…
This is one of Trevor Beattie’s favourite ads, by the way. At least, it was back in the early 90’s when I did a “Top ads of all time” session with creative directors at the IPA. I’ll admit, he may have updated his preference since then!
The Shake and Vac spot was campy in a good way. How reassuring it is to know that the Philippines isn’t the only country that’s done the song and dance bit for advertising!
This was a while ago, but I do think you could do something pretty jingly again today. Maybe that’s exactly what Honda “Grrr” is, though…