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It’s not quite the first Christmas ad this year, but we’re proud to see our first ad break in the press today and go on air tomorrow. Look out for the full, 2 minute version in X Factor on Saturday. Or watch it here, right now.

The ad is shot by Jonas Akerlund, stars Derek Jacobi, featuring the music of Chinese concert pianist Lang Lang and a 35-piece orchestra – recorded at Abbey Road.

Director: Jonas Akerlund
ECD/Art Director: Tony McTear
Copy Writer: Charles Dickens
Music: Lang Lang