Posted in Advertising, Digital on Apr 19th, 2011 No Comments »
Love this – courtesy of AdAge – but it’s interesting to see the actual growth in TV spend. We do a lot of work in the digital space, but it’s scary how often we hear people trying to sell the “Digital is replacing TV” argument. It’s not. It’s adding to it. Over time, digital will [...]
Posted in Advertising, Digital on Apr 19th, 2011 No Comments »
New release from Evian Babies… and it’s a slow start so far with about 10k views in 5 days…
Posted in Advertising, Digital on Mar 25th, 2011 No Comments »
Get involved, sign up, Like, switch off…
Posted in Digital on Mar 25th, 2011 No Comments »
It’s an ad for PeopleBrowsr, really, but a bit of fun along the way… PeopleBrowsr Presents A Brief Cartoon History of Social Networking 1930-2011 View more presentations from PeopleBrowsr.
Posted in Digital on Feb 18th, 2011 No Comments »
Hmmm. Let’s hope this goes better than the time Dr Pepper did it. Must confess, I’m kinda curious to see what happens, though…
Posted in Advertising, Digital, Research on Feb 13th, 2011 2 Comments »
(Click on above images to make them more legible) One of those “planners love this stuff” comparisons… But I’m blown away by how different the recall figures are from the like figures. VW isn’t even in the top 10. Which is Bob Garfield’s whole spiel. But it doesn’t entirely stack up. After all, the whole [...]
Posted in Digital, Training on Feb 11th, 2011 No Comments »
Talk from Tom Chatfield, Mark Phillips, Big Balls Production at The Hospital… One of planning’s finest headhunters, Sandra Carter recommends it for junior/mid-weight planners, so go here to book up if that’s you.
Posted in Digital, Useful Stats on Feb 9th, 2011 No Comments »
eConsultancy have launched a guide on how to launch amazing Facebook pages – the free excerpts include a few useful stats too… 2. Facebook statistics Facebook is huge. Here are some useful numbers to help you understand the scale of the opportunity, while hopefully convincing the boss that this is something worth spending a little [...]
Posted in Digital, Useful Stats on Feb 2nd, 2011 No Comments »
I’d love to get a transcript of this to dig out all the facts, but great little video from Time Videos. Click the link to see a better quality version live on Time’s site, but the fuzzy version is on YouTube…
Posted in Digital on Jan 31st, 2011 No Comments »
Quora… Worth it just for this: Does Facebook need a pet (Android robot, Twitter bird, etc) to improve its corporate image? Edit Ezra Callahan, Facebook 2004-2010 4 votes by Thomas Morffew, Joe Long, Hashim Warren and Klyon Rad True story: in the very early days of Facebook, Sean Parker wanted to make Facebook’s mascot a [...]