Posted in Advertising on Oct 29th, 2006 No Comments »
I’ve been trying to write up a point of view on how you get to great advertising for an internal project - and I was reminded of these, so I dug them up… If you haven’t seen them before, enjoy. If you have, it’s no bad thing to remind yourself of these every once in [...]
Posted in Music on Oct 29th, 2006 No Comments »
“Sam’s Town” (The Killers)
This is so good. I’ll admit that I normally find 3/4 tracks on an album and start to ignore the rest quickly, but this one is just good from start to end.
Probably the best album released since Bloc Party.
Posted in Quotes on Oct 27th, 2006 No Comments »
Today, everybody is talking ‘Creativity,’ and frankly, that’s got me worried. I fear lest we keep the good taste and lose the sell. I fear all the sins we may commit in the name of ‘Creativity.’ I fear that we may be entering an age of phonies.
Posted in Advertising on Oct 25th, 2006 2 Comments »
I’ve liked the Dove campaign for a while now - it feels genuine and insightful.
One of those campaigns that feels like it makes more of the truth - makes us think more - has a point of view on the world that builds on cultural trends. You know, social trends, social responsibility and all that…
Anyway, [...]
Posted in Advertising on Oct 25th, 2006 No Comments »
Just in case you don’t read Ping Mag - or their site…
Go, take a look at these - lots of media thoughts and approaches that we all talk about, but these have actually been done - and all on the Japanese tube/subway.
Better still, all these thoughts are conveniently organised into one place for us [...]
Posted in General on Oct 24th, 2006 4 Comments »
Is it just the planner in me that gets a kick out of words - weird words, new words, or even just lovely plain old words? Or is it a tad sad?!
Anyway, saw this one today…
Weltschmerz
(Pronounced: VELT-shmairts)
Meaning: A mental depression or apathy caused by comparison of the actual state of the world with an ideal [...]
Posted in Advertising on Oct 21st, 2006 No Comments »
We’ve just launched a new ad in the 3 campaign… The last of this year.
It’s to launch the new 3 Music Store - which you can access online or from a 3 phone.
Here’s the TV ad…
But, the bit that I like most is the bus shelter builds we’ve done - something slightly more fun to [...]
Posted in General on Oct 19th, 2006 No Comments »
Picked up tonight at the Union Club… after rather an inspiring chat with some planners how have the balls to go and do bigger things. I can’t help but feel that I’m missing out!
Anyway, the card seemed pertinent because it’s exactly what you stop thinking when you’re doing your own business…
Posted in Quotes on Oct 19th, 2006 No Comments »
Surely it is better to state our proposition with the kind of talent that will touch and move the reader and viewer than to bore them to death with the ordinary
Posted in Useful Stats on Oct 18th, 2006 No Comments »
Meets
This is new - Anheuser-Busch have made Jay-Z a Co-Brand Director for Budweiser Select.
It’s not clear exactly what he’ll do, but they’re pitching him as being integral to the planning and direction, rather than just a face on the commercials… which at least sounds like a more fundamental role.
The question will be whether this produces [...]