For the love of beer…
Posted in Advertising on Apr 24th, 2007 5 Comments »
New Tooheys ad up here…
Archive for April, 2007
Get it while you can…
Posted in Digital on Apr 23rd, 2007 No Comments »
It’s a freebie - on Adage - not sure how long it will be available (since only the most recent stuff remains subscriber-password-free from what I can see.
Go here to read about it and get your own copy.
I’ve no idea if it’s any good - it’ll be tonight before I have any hope of finding [...]
If you only read one thing this week…
Posted in Advertising on Apr 20th, 2007 No Comments »
Then read this
Richard at AdLiterate talking about brands (Please think generously).
Absolute genius. It’s a view that lives up to itself.
Laughing at ourselves…
Posted in Advertising on Apr 19th, 2007 1 Comment »
Heard this and laughed…
The looked at the site itself - and noticed they’d bothered to do something at the foot of the page (pictured below) - which normally feels like a legal section or like people got bored before they got there. So, it was nice…
Joost ad…
Posted in Advertising on Apr 19th, 2007 2 Comments »
No doubt you’ve seen this, but just in case, here’s the new Joost TV ad… click here to see it on YouTube…
What a nice simple little film - and I like the old guy - I feel like ads default to young people too often when it’s new technology - like new technology has to [...]
The death of catchphrases…
Posted in Advertising on Apr 19th, 2007 1 Comment »
Media Guardian has a nice article about the death of catchphrases - worth going through the sign up process just to read some of the quotes in there… click here to read it
Particularly this one from Steve Henry…
THey use it to launch into the whole conversation about the shift happening in advertising - and rather [...]
Anti-littering…
Posted in Advertising on Apr 16th, 2007 No Comments »
Another thing passed on by Chungaiz. Slightly over the top, but a good point.
See it here… at Now Look What You Did.
Could the UK handle the “Truth” campaign?
Posted in Advertising on Apr 16th, 2007 No Comments »
Saw this latest truth ad through adcritic.com…
I’ve always admired this campaign, because it involves kids in being against smoking rather than lecturing to them. And, I wonder whether we could do anything similar here - it’s one of the most successful campaigns in the US and one of the hard-fought battles of the UK. So [...]
The burden of blogging…
Posted in General on Apr 10th, 2007 4 Comments »
This isn’t a new topic - in fact, it’s a sort of spin-off from “Is Blogging killing planning” really. But I thought this article was interesting (snippet in picture above)… I found it at CNet, but there’s probably other reviews of the same book out there.
And, this snippet they quoted was great…
“If we keep up [...]
Ray Ban - 70 years since birth…
Posted in Advertising on Apr 10th, 2007 1 Comment »
Click here to see the ad if the embedded version doesn’t work!
…And the first campaign for the Chuck McBride start up that formed out of Chiat in San Francisco… the agency that launched with a viral film. I guess that was before launch, really. Also home to great planners like Rob Klingensmith and Adama Sall. [...]