A new site called “Blackle.com” launched recently – the overall premise is that, by being black, it saves a few Watts of energy – over time, with lots of people using it, you could save a hell of a lot vs. Google.com.
It’s powered by Google, but it doesn’t seem to be a Google site (although [...]
Archive for July, 2007
New digital work from Goodby Silverstein & Partners… Sprint’s ‘wait less’ proposition. Because their free calls start 2 hours earlier. Nice simple thought. Fun site. Intro and titling brings the lightpen touch to it, so it feels part of the new campaign. But, the idea itself doesn’t get all hamstrung by trying to do something [...]
New Ray Ban stuff…
Posted in Advertising on Jul 17th, 2007 Comments
I liked the original, but this is more fun from the same duo…
While digging it up on YouTube, I also found this one….
Sprint Ads…
Posted in Advertising on Jul 12th, 2007 Comments
Two more gems from the house of Goodby Silverstein & Partners…
But, that’s what it takes to win $1.2 Billion accounts… Well, that and Pete C.
If you can’t see the embedded video, then click here and here. And, if you’ve got an Adcritic account, then watch them on there – the quality’s way better in this [...]
X Box Brilliance…
Posted in Advertising on Jul 12th, 2007 Comments
Fantastic – I’ve never rated McCann’s for their work, but I’m beginning to think I may be wrong – McCann SF has been producing some phenomenal work – first that awesome ad for Gears of War, featuring “Mad World.”
And now, another – the “Clay” spot for X-Box…
Click here if you can’t see the embedded version.
Not the usual from HP – but fun… embarrass your friends at ‘MyTwistedLove.com…’
Great splicing video site from CP+B for Sprite… very cool. Beautifully done.
But weird to see the “My Coke Rewards” title so prominently – particularly since the ‘Sprite’ branding is not overt… confusing, maybe?
Your phone, your way…
Posted in Advertising on Jul 12th, 2007 Comments
I think this may be the best CHI work I’ve seen for a while. And not just because the music reminds me of Manic Miner (and, therefore, childhood!). Am I right? It is the old background music from Manic Miner, yes? It’s simple, but catchy and feels quite different for them.
Anyway, click here to see [...]
Looks like a cool new show – although I’ll admit that I haven’t seen it yet (Sky+’d it, but yet to watch…)
However, the viral piece (by Ralph) is good fun… Mix of ideas, but well executed (’scuse the pun!). Cool site they have too…